Digital Maturity and Readiness Model for Kazakhstan SMEs
Assel Yezhebay, Venera Sengirova, Dastan Igali, Yasser Omar Abdallah, Essam Shehab
Abstract
The implementation of digital transformation features is highly required to provide sustainable growth and a high level of competitiveness. One of the essential components of the ensuring of SMEs readiness for digital transformation is a digital maturity model that can assess the maturity level based on the features of SMEs in Kazakhstan. This study is focused on the development of digital maturity and readiness model for Kazakhstan SMEs by revision of currently existing digital maturity models, defining the significant features of SMEs in Kazakhstan and developing dimensions, sub-dimensions and levels of the model. The proposed model consists of 6 dimensions and 15 sub-dimensions that are sufficient to assess major dimensions involved in digital transformation. The six layers are used to define the level of digital readiness. The developed model was validated through a survey conducted among 12 managers of the company with approximately 150 employees. The model allowed identifying significant areas for improvement and provided the recommendations for movement to the next maturity level.