A qualitative investigation of Millennials’ healthy eating behavior, food choices, and restaurant selection
Bendegül Okumuş
Abstract
This exploratory study investigates Millennials’ knowledge of healthy eating, eating behavior, restaurant selection, and effects of stress on eating. A qualitative method was employed to collect data from 50 Millennials living in Central Florida (USA) via semi-structured interviews. The empirical data were analyzed with theoretically driven and inductively orientated approaches to evaluate the participants’ knowledge of nutrition and healthy eating, technology usage, daily eating habits, stress, and restaurant selection. As one of the few studies on healthy eating behaviors of Millennials, this research provides clear theoretical and practical implications within academia and for the society at large.
Topics & Concepts
Healthy eatingExploratory researchPsychologySelection (genetic algorithm)Qualitative researchEmpirical researchHealthy foodApplied psychologySocial psychologyAdvertisingPhysical activityFood scienceMedicineSociologyBusinessComputer scienceSocial scienceArtificial intelligenceEpistemologyChemistryPhilosophyPhysical medicine and rehabilitationCulinary Culture and TourismEating Disorders and BehaviorsConsumer Attitudes and Food Labeling