Alexa, what's on my shopping list? Transforming customer experience with digital voice assistants
Eugene Cheng‐Xi Aw, Garry Wei‐Han Tan, Tat‐Huei Cham, Ramakrishnan Raman, Keng‐Boon Ooi
Topics & Concepts
Expectancy theoryContinuancePerceptionCustomer experiencePsychologySocial influenceComputer scienceKnowledge managementApplied psychologyMarketingSocial psychologyBusinessNeuroscienceAI in Service InteractionsDigital Marketing and Social MediaConsumer Retail Behavior Studies