Guest editorial: Artificial intelligence for B2B marketing: Challenges and opportunities
Yogesh K. Dwivedi, Yichuan Wang
Topics & Concepts
Market intelligencePopularityContext (archaeology)MarketingSupply chainBusinessSupply chain managementCustomer relationship managementKnowledge managementMarketing managementMarketing researchProcess (computing)Marketing and artificial intelligenceComputer scienceArtificial intelligenceIntelligent decision support systemOperating systemSocial psychologyBiologyPsychologyPaleontologyAI in Service InteractionsBig Data and Business IntelligenceDigital Transformation in Industry