DIGITAL TRANSFORMATION OF CONSTRUCTION AND TERRITORY DEVELOPMENT AS AN IMPERATIVE FOR THE FORMATION OF STRATEGIES OF PARTICIPANTS IN THE CONSTRUCTION PROCESS
Olha Bielienkova, D. Dubinin, Davyd Kalashnikov
Abstract
The stages of formation of digitalization strategies of participants in the investment and construction process and construction stakeholders are proposed, as well as a methodical approach to assessing the degree of digitalization at the macro, meso, and micro levels within the framework of investment and construction projects. It was found that digitalization led to the need to adapt the participants of the investment and construction process to new requirements, assess their own level of digital development, develop digitalization strategies that should be adapted to the requirements of participation in various investment and construction projects. Improving the mechanism of digital transformation of construction participants within the framework of investment and construction projects includes the creation of a system of indicators designed to evaluate and monitor the progress of digitalization and adaptation to project requirements, the development of measures for the development of digitalization, the definition of indicators and methods for evaluating the development of construction based on digital technologies. The basis of digitalization strategy formation is the use of indicators of digital development, which have different dimensions. Some are rated simply on a linguistic scale of "yes" or "no" or "adequate", "poor", "super high", "high", "low" or "average" development, others have corresponding numerical values. The company's self-assessment of its current level of digitalization is an integral stage of the formation of a competitive strategy, which is carried out in the form of target management and implemented in the form of interconnected stages. It is proposed to evaluate the list of measures to identify the existing state of digitization of construction participants, monitor their changes, and establish target indicators using expert evaluation methods. Prospects for further research are the creation of a complex economic and management toolkit to determine the level of digital development of participants in the process of digital transformation of construction and development of territories.