Health claims’ text clarity, perceived healthiness of extra-virgin olive oil, and arousal: An experiment using FaceReader
Marco Pichierri, Alessandro M. Peluso, Giovanni Pino, Gianluigi Guido
Topics & Concepts
CLARITYPsychologyArousalProduct (mathematics)Social psychologyPerceptionMediationContext (archaeology)AdvertisingBusinessPolitical scienceBiochemistryBiologyPaleontologyChemistryLawMathematicsNeuroscienceGeometryOlfactory and Sensory Function StudiesConsumer Attitudes and Food LabelingConsumer Behavior in Brand Consumption and Identification