Litcius/Paper detail

Consumer preference analysis based on text comments and ratings: A multi-attribute decision-making perspective

Bin Zhu, Dingfei Guo, Long Ren

2022Information & Management33 citationsDOI

Topics & Concepts

SatisficingComputer sciencePreferencePopularityProduct (mathematics)Perspective (graphical)Consumer behaviourService (business)Multiplicative functionMarketingAdvertisingArtificial intelligencePsychologyMathematicsEconomicsBusinessMicroeconomicsSocial psychologyGeometryMathematical analysisRecommender Systems and TechniquesSentiment Analysis and Opinion MiningDigital Marketing and Social Media