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Impact of consumer global–local identity on attitude towards and intention to buy local foods

Ting Zhang, Jing Chen, Klaus G. Grunert

2021Food Quality and Preference63 citationsDOIOpen Access PDF

Topics & Concepts

Identity (music)BusinessAdvertisingMarketingPsychologySocial psychologyAestheticsArtCulinary Culture and TourismOrganic Food and AgricultureConsumer Behavior in Brand Consumption and Identification
Impact of consumer global–local identity on attitude towards and intention to buy local foods | Litcius