Growers’ adoption intention of innovations is crucial to establish a sustainable greenhouse horticultural industry
Ingrid Moons, Patrick De Pelsmacker, Anne Pijnenburg, Kristien Daems, Lorens L. J. Van de Velde
Topics & Concepts
SustainabilityReputationBusinessTheory of planned behaviorMarketingEuropean unionGreenhouse gasNorm (philosophy)WitnessConceptual frameworkEnvironmental economicsEconomicsPolitical scienceManagementEconomic policyEcologyPhilosophyControl (management)EpistemologyLawBiologyOrganic Food and AgricultureDiverse Educational Innovations StudiesGreenhouse Technology and Climate Control