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Consumer Acceptance of Alternative Proteins: A Systematic Review of Current Alternative Protein Sources and Interventions Adapted to Increase Their Acceptability

Shahida Anusha Siddiqui, Tayyaba Alvi, Aysha Sameen, Sipper Khan, А. В. Блинов, Andrey Nagdalian, Mohammad Mehdizadeh, Danung Nur Adli, Marleen C. Onwezen

2022Sustainability105 citationsDOIOpen Access PDF

Abstract

Conventional meat consumption has triggered an environmental burden along with effects on different disease spectrums according to existing research. The dietary patterns adopted by consumers significantly impact both planetary and individual health. Interventions are needed to support the protein transition. However, there is not yet an overview of interventions towards acceptance of novel proteins available. This systemic review highlights different varieties of alternative proteins and interventions adopted to increase the acceptance of alternative protein sources. Educational intervention, persuasion, training, and modeling approaches are summarized in this review. Furthermore, behavioral models triggering the consumer’s response towards different alternative proteins are also discussed. The systemic review highlights that consumer acceptance varies among different alternative proteins. Food choice motives, familiarity, food neophobia, disgust, and cultural norms are among the various drivers of consumer acceptance. A comparison of these drivers indicates inconsistencies, presenting the need for future research.

Topics & Concepts

NeophobiaPsychological interventionIntervention (counseling)PersuasionPsychologyConsumer behaviourMarketingSocial psychologyBusinessDevelopmental psychologyPsychiatryConsumer Attitudes and Food LabelingInsect Utilization and EffectsAgriculture Sustainability and Environmental Impact