Litcius/Paper detail

Impact of Organizational Culture on Marketing Effectiveness of Telecommunication Sector

Anber Abraheem Shlash Mohammad, Muhammad Turki Alshurideh, Atallah Ibrahim Mohammad, Hamad Ejayan Alabda, Faisal Abdulkarim Alkhamis, Badrea Al Oraini, Sulieman Ibraheem Mohammad, Asokan Vasudevan, Ruba Jafar Kutieshat

2024Studies in systems, decision and control10 citationsDOI

Topics & Concepts

BusinessOrganizational cultureTelecommunicationsMarketingBusiness administrationPublic relationsComputer sciencePolitical scienceOrganizational and Employee PerformanceTechnology Adoption and User BehaviourCustomer Service Quality and Loyalty