Integrating AI-driven marketing analytics techniques into the classroom: pedagogical strategies for enhancing student engagement and future business success
Kamaal Allil
Topics & Concepts
AnalyticsCustomer engagementStudent engagementLearning analyticsBusiness analyticsKnowledge managementBusiness intelligenceData scienceComputer scienceBusinessMarketingMathematics educationPsychologyBusiness modelWorld Wide WebBusiness analysisSocial mediaOnline Learning and AnalyticsBig Data and Business IntelligenceManagement and Marketing Education