Litcius/Paper detail

Attentive capsule network for click-through rate and conversion rate prediction in online advertising

Dongfang Li, Baotian Hu, Qingcai Chen, Xiao Wang, Quanchang Qi, Liubin Wang, Haishan Liu

2020Knowledge-Based Systems52 citationsDOI

Topics & Concepts

Click-through rateComputer scienceCategorical variableMainstreamUser satisfactionRepresentation (politics)Artificial neural networkOnline advertisingMachine learningArtificial intelligenceData miningHuman–computer interactionInformation retrievalWorld Wide WebThe InternetLawPoliticsPolitical scienceTheologyPhilosophyRecommender Systems and TechniquesAdvanced Graph Neural NetworksSentiment Analysis and Opinion Mining