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Effect of Resources on Competitive Strategies Through Unique Capability in Chicken Distributor Companies in Dki Jakarta Province

Siti Mariam, Abdul Haeba Ramli

2021Proceedings of the 1st International Conference on Science and Technology in Administration and Management Information, ICSTIAMI 2019, 17-18 July 2019, Jakarta, Indonesia21 citationsDOIOpen Access PDF

Abstract

The competitive strategy in the chicken distribution company in Jakarta indicates low resources and unique capability. The purpose of this study is to determine the effect of low resources and unique capability to competitive strategy. Quantitative methods are used in this study. Population is the e

Topics & Concepts

BusinessDistributorCompetitive advantagePopulationDistribution (mathematics)Industrial organizationMarketingEngineeringMathematicsMechanical engineeringDemographyMathematical analysisSociologyAgriculture and Agroindustry StudiesSMEs Development and Digital MarketingGlobal Trade and Competitiveness
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