Beyond algorithms: How socio-technical antecedents drive social-exchange outcomes in AI travel planning personalization
Guanrong Liu, Linxiang Lv, Lu Meng, Jinyan Tao
Topics & Concepts
PersonalizationTourismDual (grammatical number)Value (mathematics)NeutralityMarketingKnowledge managementBusinessService (business)Service providerAdded valueSocial mediaPsychologySocial influenceEmerging technologiesInformation overloadAdvertisingAI in Service InteractionsDigital Marketing and Social MediaSharing Economy and Platforms