The shape of freshness: The effect of a circular logo on consumers’ perceived food freshness
Xueting Gong, Jiuqi Chen, Peixuan Wu, Yushi Jiang
Topics & Concepts
Food scienceAdvertisingLogo (programming language)MathematicsBusinessPsychologyChemistryComputer scienceProgramming languageSensory Analysis and Statistical MethodsColor perception and designConsumer Packaging Perceptions and Trends