Consumer intention to accept electric two-wheelers in India: a valence theory approach to unveil the role of identity and utility
Furqan A. Bhat, Ashish Verma
Topics & Concepts
EnthusiasmElectrificationCompetitor analysisMarketingMarket penetrationBusinessElectric vehicleEconomicsEngineeringPsychologyQuantum mechanicsPower (physics)Electrical engineeringElectricitySocial psychologyPhysicsElectric Vehicles and InfrastructureEnergy, Environment, and Transportation PoliciesEnergy and Environment Impacts