The impact of information technology on retail industry: an empirical study
Khaled Alshaikh Theeb, Ahmad Moh', d Mansour, Amgad S.D. Khaled, Asif Ali Syed, Abdulmalek M.M. Saeed
Abstract
In recent decades, rapid advances in internet technology have led to numerous innovative smart technologies. This research investigates the employee and customer acceptance of and resistance to smart technologies in the retail sector, by integrating the literature on technology acceptance model, system characteristics, technology readiness, and store reputation. The data was collected from different retail stores in Jordan. The results show that technological readiness, perceived usefulness and adaptability were impacting the performance of the retail stores. The readiness of the technology does influence employee and consumer behaviour. Retail stores should have the resources needed to minimise frustration and uncertainty. Consumers see reputable stores as more trustworthy and therefore show favourable attitudes to SRT.