Marketing’s role in promoting dignity and human rights: A conceptualization for assessment and future research

Cait Lamberton, Tom Wein, Andrew Morningstar, Sakshi Ghai

2024Journal of the Academy of Marketing Science16 citationsDOI

Topics & Concepts

DignityConceptualizationAgency (philosophy)Equity (law)Public relationsSociologyEngineering ethicsMarketingBusinessPolitical scienceLawSocial scienceEngineeringComputer scienceArtificial intelligencePatient Dignity and PrivacyEmotions and Moral BehaviorPsychology of Moral and Emotional Judgment