AI robots over sommeliers? Exploring the service provider effect on diners’ wine ordering decisions at restaurants
Lu Lu, Meichen Hua, Xiaoyang Sun, Rong Zou, Bingna Lin
Topics & Concepts
WineBusinessService providerService (business)MarketingHospitalityFood scienceAdvertisingTourismChemistryGeographyArchaeologyAI in Service InteractionsPsychology of Social InfluenceConsumer Retail Behavior Studies