Litcius/Paper detail

The Relationship Between Artificial Intelligence and Digital Marketing in Business Companies

Mahmoud Alghizzawi, Emad Ahmed, Ibrahim Ezmigna, Abd Alrahman Ratib Ezmigna, Fandi Omeish

2024Studies in systems, decision and control15 citationsDOI

Topics & Concepts

BusinessMarketingKnowledge managementComputer scienceAI in Service InteractionsOrganizational and Employee PerformanceTechnology Adoption and User Behaviour