Causality-based CTR prediction using graph neural networks
Panyu Zhai, Yanwu Yang, Chunjie Zhang
Topics & Concepts
Computer scienceGraphArtificial intelligenceMachine learningCausality (physics)Feature (linguistics)Feature learningArtificial neural networkAttention networkTheoretical computer scienceCausal modelData miningMathematicsStatisticsPhysicsQuantum mechanicsPhilosophyLinguisticsRecommender Systems and TechniquesConsumer Market Behavior and PricingAdvanced Graph Neural Networks