Effects of pictorial warning label message framing and standardized packaging on cigarette packaging appeal among young adult smokers
Andrea C. Johnson, George Luta, Kenneth P. Tercyak, Raymond Niaura, Darren Mays
Topics & Concepts
AppealPackaging and labelingFraming (construction)AdvertisingPsychologyMedicineSocial psychologyBusinessMarketingEngineeringStructural engineeringPolitical scienceLawSmoking Behavior and CessationBehavioral Health and InterventionsSafety Warnings and Signage