Litcius/Paper detail

Trends and future of artificial intelligence (AI), machine learning (ML) algorithms, and data analytics and their applications and implications for digital marketing and digital promotions

George S. Spais, George Chryssochoidis

2025Journal of Marketing Analytics18 citationsDOIOpen Access PDF

Topics & Concepts

Computer scienceAnalyticsMachine learningArtificial intelligenceData sciencePredictive analyticsDigital marketingBusiness intelligenceData analysisData miningWorld Wide WebAI in Service InteractionsDigital Marketing and Social MediaHalal products and consumer behavior
Trends and future of artificial intelligence (AI), machine learning (ML) algorithms, and data analytics and their applications and implications for digital marketing and digital promotions | Litcius