Litcius/Paper detail

Taking Customer-Centricity to New Heights: Exploring the Intersection of AI, Hyper-Personalization, and Customer-Centricity in Organizations

Flor Morton, Teresa Berenice Treviño Benavides, Eduardo González-Treviño

2024Management and industrial engineering16 citationsDOI

Topics & Concepts

PersonalizationRealmIntersection (aeronautics)Computer scienceBusinessDigital transformationCustomer experienceSwiftKnowledge managementData scienceMarketingEngineeringPolitical scienceWorld Wide WebTransport engineeringLawProgramming languageAI in Service InteractionsBig Data and Business IntelligenceDigital Transformation in Industry