Towards investigating influencers in complex social networks using electric potential concept from a centrality perspective
Aman Ullah, Salah Ud Din, Nasrullah Khan, Cobbinah Bernard Mawuli, Junming Shao
Topics & Concepts
Influencer marketingCentralityComputer scienceHeuristicViral marketingBetweenness centralityComplex networkKey (lock)Network scienceEvolving networksPerspective (graphical)Network topologyTopology (electrical circuits)Data scienceData miningTheoretical computer scienceArtificial intelligenceComputer securitySocial mediaBusinessMathematicsMarketingComputer networkWorld Wide WebMarketing managementRelationship marketingCombinatoricsComplex Network Analysis TechniquesOpinion Dynamics and Social InfluenceSocial Media and Politics