Socialization of Organization Sustainable Development Based on the Principles of Corporate Social Responsibility
Vladimer Glonti, Viktor Trynchuk, Inna Khovrak, Ганна Мохонько, Marina Shkrobot, Lasha Manvelidze
Abstract
The economic necessity becomes the orientation of the enterprise management system to ensure sustainable development, which will create a basis for increasing the economic strength of the enterprise, solving environmental and social problems. Increasing the social status of workers at enterprises, meeting the socially significant needs of the population are the priority areas of dynamic socioeconomic transformations. The socialization of the economy is largely determined by the satisfaction of the worker's needs, the completeness of their involvement in the modern process of transformation and the effectiveness of methods of human resources management. The purpose of this article is to substantiate the foundations of socialization of organization sustainable development based on the principles of corporate social responsibility (CSR). To confirm the hypothesis of the growth of the role of CSR, which is connected with the necessity of maximizing the positive influence on society through the implementation of the strategy of interaction between the organization and stakeholders. The possibility of introducing business ethics standards at each hierarchical level of management (top management, middle management, lower level management, and employees) are considered. It is proved, that the development of corporate social activities is becoming the most important managerial innovation, the service sector is characterized by a greater orientation towards achieving medium-term reputational effects while reducing the focus on short-term risk reduction, socially responsible company can successfully implement the principles of sustainable development in its activities, taking into account the requirement to harmonize social, economic and environmental priorities.