Winning ugly: Profit maximizing marketing strategies for ugly foods
Danyi Qi, Jerrod Penn, Ran Li, Brian E. Roe
Topics & Concepts
RespondentMarketingProfit (economics)BusinessWillingness to payAdvertisingPortfolioEconomicsMicroeconomicsPolitical scienceFinanceLawFood Waste Reduction and SustainabilityEnvironmental Education and SustainabilityEnvironmental Sustainability in Business