Qualitative Analysis on Implementation of Security Aspects for Web 3.0
Siddhant Padave, N. A. Natraj, Giri Hallur
Abstract
Social Media Analytics and its real-time people sentiments play a pivotal role in shaping the use of emerging technologies. They will act as a critical use case with Web 3.0. Organizations have used this data to plan campaigns and design advertisements to entice their target audience & with web 3.0, social media platforms like Facebook, Instagram, and Twitter are integrated with evolving computing models, such as IoT. Consumers can thus expect additional interaction, integration, and seamless movement between physical spaces due to these platforms coming together in Web 3.0. However, ensuring data privacy across such systems could be challenging. This is where the emergence of blockchain technology could potentially improve and help evolve the online landscape. Thus, the research aims to narrow down methods to enhance security protocols in web 3.0 by leveraging available technology. This article employs a bibliographical study based on an extensive literature study. The analysis has found numerous web 3.0 use cases and parallel security loopholes, thus offering scope for research. This article will have large-scale implications for achieving control over data leading to digital privacy.