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#vagusnerve: Self-help Discourses That Move Bodies Towards Novel Forms of Biosociality

Riina Hannula

2025Somatechnics38 citationsDOI

Abstract

As the largest nerve in the parasympathetic nervous system, the vagus nerve (VN) is in charge of the restorative functions of the body. This nerve tracks the conditions of the internal organs that message it to the brain. This analysis explores the discussion of this organ on social media platforms where the VN is framed as a health enhancement apparatus and the online audiences are invited to practice what is referred to as ‘vagus nerve activation’. By implementing practices of governing health, therapists/influencers tagging #vagusnerve distribute VN-related information to market a workshop or an online course that addresses trauma and focuses on healing nervous system dysfunctions. Following the #vagusnerve hashtag circulating on Instagram and looking at the underlying conceptions of the discourse drawn from the Polyvagal Theory (PVT), I map how the discourse becomes embodied. The materials assembled for analysis exemplify how VN discourses surrounding the nervous system play a role in people’s understanding of their body, generating new types of biosociality. This analysis contributes to the objectives of critical disability studies by looking specifically at how neuronorms are reinforced within the self-help discourse on the vagus nerve and how biological discourse creates social belonging.

Topics & Concepts

Discourse analysisVagus nerveSociologyNervous systemSocial mediaPeripheral nervous systemNeuroscienceControl (management)Public relationsNerve cellsPeripheral nerveVagus Nerve Stimulation ResearchNeuroethics, Human Enhancement, Biomedical InnovationsAdolescent and Pediatric Healthcare
#vagusnerve: Self-help Discourses That Move Bodies Towards Novel Forms of Biosociality | Litcius