Litcius/Paper detail

Beyond classical van Westendorp: Assessing price sensitivity for variants of algae-based meat substitutes

Ramona Weinrich, Birgit Gassler

2021Journal of Retailing and Consumer Services27 citationsDOIOpen Access PDF

Topics & Concepts

Product (mathematics)AlgaeIndustrial organizationBusinessSensitivity (control systems)New product developmentBiochemical engineeringMarketingComputer scienceMathematicsBiologyEcologyEngineeringElectronic engineeringGeometryAgriculture Sustainability and Environmental ImpactEconomic and Environmental ValuationEnvironmental Sustainability in Business