Litcius/Paper detail

Apologizing with a smile or crying face? Exploring the impact of emoji types on customer forgiveness within chatbots service recovery

Chenze Xie, Junhong Zhu, Yuguang Xie, Changyong Liang

2025Electronic Commerce Research and Applications20 citationsDOI

Topics & Concepts

EmojiCryingForgivenessPsychologyService (business)Face (sociological concept)Customer serviceComputer scienceSocial psychologyBusinessWorld Wide WebLinguisticsMarketingSocial mediaPhilosophyDigital Communication and LanguageAI in Service InteractionsLanguage, Discourse, Communication Strategies