Understanding AI tool engagement: A study of ChatGPT usage and word-of-mouth among university students and office workers
Hyeon Jo
Topics & Concepts
Word of mouthWord (group theory)PsychologyComputer scienceLinguisticsMathematics educationBusinessSociologyMarketingPhilosophyAI in Service InteractionsTechnology Adoption and User BehaviourArtificial Intelligence in Healthcare and Education