Identifying socio-psychological constructs and beliefs underlying farmers’ intention to adopt on-farm silos
Elisangela Domingues Vaz, Régio Márcio Toesca Gimenes, João Augusto Rossi Borges
Abstract
• Farmers' intention is mainly determined by their positive evaluation of adoption on farm-silos.• Farmers' intention is influenced by their capability to adopt on-farm silos.• Farmers' intention to adopt on-farm silos is influenced by social pressure.
Topics & Concepts
Information siloBusinessPsychologyMarketingEngineeringSiloMechanical engineeringAgricultural Innovations and PracticesOrganic Food and AgricultureAnimal Behavior and Welfare Studies