Litcius/Paper detail

A study of neuromarketing techniques for proposing cost effective information driven framework for decision making

Rupali Gill, Jaiteg Singh

2020Materials Today Proceedings61 citationsDOI

Topics & Concepts

NeuromarketingPerspective (graphical)MarketingComputer scienceMarketing researchWork (physics)Data scienceBusinessArtificial intelligenceEngineeringMechanical engineeringEEG and Brain-Computer InterfacesEconomic and Technological Innovation
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