Italians’ behavior when dining out: Main drivers for restaurant selection and customers segmentation
Nathalıe Iofrıda, Anna De Luca, Raffaele Zanchini, Mario D’Amico, Marco Ferretti, Gıovannı Gulısano, Giuseppe Di Vita
Topics & Concepts
Snowball samplingDescriptive statisticsPrincipal component analysisTest (biology)MarketingExploratory factor analysisSegmentationStatisticsAdvertisingPsychologyComputer scienceMathematicsBusinessStructural equation modelingArtificial intelligenceBiologyPaleontologyCulinary Culture and TourismWine Industry and TourismConsumer Behavior in Brand Consumption and Identification