Unpacking the social media–driven innovation capability: How consumer conversations turn into organizational innovations
Joanne Patroni, Frederik von Briel, Jan Recker
Topics & Concepts
MicrofoundationsLeverage (statistics)Social mediaScope (computer science)BusinessProcess (computing)Knowledge managementScale (ratio)MarketingComputer scienceEconomicsPhysicsProgramming languageWorld Wide WebMacroeconomicsMachine learningQuantum mechanicsOperating systemOpen Source Software InnovationsInnovation and Knowledge ManagementDigital Marketing and Social Media