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Social anxiety as a moderator in consumer willingness to accept AI assistants based on utilitarian and hedonic values

Chunlin Yuan, Chenlei Zhang, Shuman Wang

2021Journal of Retailing and Consumer Services197 citationsDOI

Topics & Concepts

ModerationPsychologyValue (mathematics)Promotion (chess)PerceptionSocial psychologyWillingness to payContext (archaeology)AnxietyMarketingProduct (mathematics)Consumer behaviourBusinessComputer scienceEconomicsMicroeconomicsNeurosciencePoliticsPaleontologyMathematicsMachine learningPolitical scienceLawPsychiatryBiologyGeometryAI in Service InteractionsDigital Marketing and Social MediaCyberloafing and Workplace Behavior
Social anxiety as a moderator in consumer willingness to accept AI assistants based on utilitarian and hedonic values | Litcius