Artificial Intelligence and Digital Marketing in Jordan: Opportunities and Challenges
Abdallah Q. Bataineh, Dhia Qasim
Topics & Concepts
Digital marketingPersonalizationMarketingMarketing and artificial intelligenceMarketing researchAgency (philosophy)BusinessMarketing managementMarketing strategyKey (lock)Return on marketing investmentKnowledge managementComputer scienceArtificial intelligenceComputer securitySociologyIntelligent decision support systemSocial scienceE-Learning and Knowledge ManagementOrganizational and Employee PerformanceBlockchain Technology Applications and Security