The positive role of labelling on consumers’ perceived behavioural control and intention to purchase organic food
Robert Aitken, Leah Watkins, John Williams, Anna Kean
Topics & Concepts
LabellingBusinessControl (management)Food labellingMarketingFood productsFood labelingPerceived controlAdvertisingPsychologyFood scienceComputer scienceSocial psychologyChemistryArtificial intelligenceCriminologyOrganic Food and AgricultureEnvironmental Sustainability in BusinessEnvironmental Education and Sustainability