Dynamic Causal Collaborative Filtering
Shuyuan Xu, Juntao Tan, Zuohui Fu, Jianchao Ji, Shelby Heinecke, Yongfeng Zhang
Abstract
Causal graph, as an effective and powerful tool for causal modeling, is usually assumed as a Directed Acyclic Graph (DAG). However, recommender systems usually involve feedback loops, defined as the cyclic process of recommending items, incorporating user feedback in model updates, and repeating the procedure. As a result, it is important to incorporate loops into the causal graphs to accurately model the dynamic and iterative data generation process for recommender systems. However, feedback loops are not always beneficial since over time they may encourage more and more narrowed content exposure, which if left unattended, may results in echo chambers. As a result, it is important to understand when the recommendations will lead to echo chambers and how to mitigate echo chambers without hurting the recommendation performance.