It's all in the recipe: How to increase domestic leisure tourists' experiential loyalty to local food
Janine Williamson, Najmeh Hassanli
Topics & Concepts
Experiential learningLoyaltyContext (archaeology)TourismMarketingAdvertisingPsychologyBrand loyaltyBusinessSocial psychologyPolitical scienceGeographyMathematics educationArchaeologyLawCulinary Culture and TourismConsumer Behavior in Brand Consumption and IdentificationDiverse Aspects of Tourism Research