Demand Creation Measures and Value Chain Model on Millets in India
B. Dayakar Rao, Venkatesh Bhat, Tarikere T. Niranjan, M. Sujatha, Vilas A. Tonapi
Topics & Concepts
CommercializationBusinessDiversification (marketing strategy)MarketingPsychological interventionValue propositionValue chainAgricultural scienceEngineeringSupply chainMedicineEnvironmental sciencePsychiatryAgricultural Economics and PracticesFood Science and Nutritional StudiesFood Waste Reduction and Sustainability