Understanding the power of opinion leaders’ influence on the diffusion process of popular mobile games: Travel Frog on Sina Weibo
Zongshui Wang, Haiyan Liu, Wei Liu, Shouyang Wang
Topics & Concepts
Opinion leadershipInformation transmissionFocus (optics)Process (computing)Power (physics)PsychologyDiffusionKey (lock)Computer scienceInternet privacyPublic relationsPolitical scienceComputer securityOperating systemQuantum mechanicsOpticsPhysicsComputer networkThermodynamicsComplex Network Analysis TechniquesOpinion Dynamics and Social InfluenceInnovation Diffusion and Forecasting