How scolding can encourage consumer engagement with plastic waste issue? The moderating role of consumers’ mindset
Argho Bandyopadhyay, Felix Septianto, Kaushalya Nallaperuma
Topics & Concepts
MindsetMarketingExtant taxonPsychologyConsumer behaviourAdvertisingBusinessBiologyEpistemologyEvolutionary biologyPhilosophyEnvironmental Education and SustainabilityConsumer Behavior in Brand Consumption and IdentificationSocial and Intergroup Psychology