Litcius/Paper detail

Looking at the brain: Neural effects of “made in” labeling on product value and choice

Casado-Aranda Luis-Alberto, Angelika Dimoka, Sánchez-Fernández Juan

2021Journal of Retailing and Consumer Services21 citationsDOI

Topics & Concepts

Value (mathematics)Country of originProduct (mathematics)ChinaNeuroimagingNeural correlates of consciousnessBusinessMarketingPsychologyCommercePolitical scienceCognitionComputer scienceNeuroscienceLawGeometryMathematicsMachine learningNeural and Behavioral Psychology StudiesConsumer Behavior in Brand Consumption and IdentificationMultisensory perception and integration