Litcius/Paper detail

Mining consuming Behaviors with Temporal Evolution for Personalized Recommendation in Mobile Marketing Apps

Honghao Gao, Li Kuang, Yuyu Yin, Bin Guo, Kai Dou

2020Mobile Networks and Applications122 citationsDOI

Topics & Concepts

Computer scienceMobile marketingPersonalized marketingMobile appsWorld Wide WebData scienceInternet privacyDigital marketingBusiness-to-governmentReturn on marketing investmentRecommender Systems and TechniquesHuman Mobility and Location-Based AnalysisConsumer Market Behavior and Pricing